Privacy notice
How CLV Analytics handles information about visitors to clva.io.
Last updated 26 October 2026
Who we are
clva.io is run by CLV Analytics ("CLVA", "we", "us"), an independent publisher of football, NFL and horse racing ratings, run by an individual based in the United Kingdom. For anything about your data, contact us at [email protected].
The short version
- You can read the whole site without giving us any personal details.
- We don't run advertising, tracking or analytics cookies.
- If you sign up for email updates, we keep your email address only to send you CLVA updates.
- We never sell or share your information.
What is collected when you visit
The site is hosted by Cloudflare. Like any web host, Cloudflare automatically processes basic technical information when you load a page, such as your IP address, browser and device type, the page requested and the time. This is used to deliver the site, keep it secure and protect it from abuse. We don't use this information to identify you.
We don't set any cookies ourselves. Cloudflare may occasionally use a strictly necessary security cookie to tell real visitors apart from automated traffic. You can read how Cloudflare handles data in its privacy policy.
Email updates
If you sign up on our homepage, we store:
- your email address
- the date and time you signed up
- which part of the site you signed up from (for example, Football)
- a record that you ticked the box agreeing to receive our emails
We use your email address only to send you CLVA updates, such as ratings updates and news about CLVA Edge. Our reason for doing so is your consent. We never sell it, share it with anyone else or use it for advertising.
To unsubscribe, email [email protected] from the address you signed up with and we'll delete your details, normally within a few days. Once we start sending regular emails, each one will also include an unsubscribe link.
To stop the form being abused, each sign-up attempt briefly records a scrambled, one-way code made from your IP address. It can't be turned back into your IP address and is deleted after 24 hours.
How long we keep it
Hosting and security logs are kept by Cloudflare for a limited period under its own policies. We keep your email details until you unsubscribe or ask us to delete them.
Where it is stored
Sign-ups are stored in a Cloudflare D1 database that we've set up in Cloudflare's Western Europe region. Cloudflare acts as our hosting provider and only processes this data on our behalf. Cloudflare runs a worldwide network, so some technical data may be processed outside the UK and the EU. Where that happens, Cloudflare relies on recognised legal safeguards for international transfers, as covered by UK and EU data protection law.
Your rights
Under UK data protection law you can ask to see the personal information we hold about you, ask us to correct or delete it, or object to how we use it. Contact us at [email protected]. If you're unhappy with how we've handled your information, you can complain to the Information Commissioner's Office at ico.org.uk.
Children
This site is for adults aged 18 and over. We don't knowingly collect information from anyone under 18.
Changes
If we change this notice we'll update it here and change the date at the top.